/* ============================================================
   follow inc — Shared Stylesheet
   ============================================================ */

:root {
  --bg:          #0A0E1A;
  --bg-alt:      #0F1424;
  --card:        #141A2E;
  --card-hi:     #1B2340;
  --border:      rgba(255,255,255,0.08);
  --border-hi:   rgba(255,255,255,0.16);
  --red:         #E63946;
  --red-deep:    #B92435;
  --red-glow:    rgba(230,57,70,0.25);
  --gold:        #F5C542;
  --green:       #2BC77B;
  --text:        #F5F2EA;
  --text-muted:  #8892B0;
  --text-dim:    #5B6480;
  --display:     "Fraunces", "Playfair Display", Georgia, serif;
  --sans:        "DM Sans", system-ui, sans-serif;
  --mono:        "JetBrains Mono", ui-monospace, monospace;
}

*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth;overflow-x:clip;width:100%}
body{
  font-family:var(--sans);
  color:var(--text);
  background:var(--bg);
  line-height:1.55;
  font-size:16px;
  -webkit-font-smoothing:antialiased;
  overflow-x:clip;
  width:100%;
  max-width:100%;
}
body::before{
  content:"";
  position:fixed;
  inset:0;
  background-image:url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='200' height='200'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2' stitchTiles='stitch'/><feColorMatrix values='0 0 0 0 1 0 0 0 0 1 0 0 0 0 1 0 0 0 0.04 0'/></filter><rect width='100%25' height='100%25' filter='url(%23n)'/></svg>");
  pointer-events:none;
  z-index:1;
  opacity:0.5;
}
main, nav, footer { position:relative; z-index:2; }
a{color:inherit;text-decoration:none}
button{font-family:inherit;cursor:pointer;border:none;background:none;color:inherit}

/* No word-breaking anywhere, on any viewport, on any element.
   - hyphens:none stops auto-hyphenation ("Hel-\nlo")
   - word-break:normal + overflow-wrap:normal stops mid-character breaks
   Whole words always wrap to the next line as a unit. */
*, *::before, *::after {
  -webkit-hyphens:none !important;
  hyphens:none !important;
  word-break:normal !important;
  overflow-wrap:normal !important;
  -ms-word-break:normal !important;
}

/* ── Typography primitives ───────────────────────── */
.display{
  font-family:var(--display);
  font-weight:500;
  letter-spacing:-0.02em;
  line-height:1.02;
  font-variation-settings:"opsz" 144, "SOFT" 0;
}
.eyebrow{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.22em;
  text-transform:uppercase;
  color:var(--red);
  font-weight:500;
}
.rule{
  display:inline-block;
  width:64px;
  height:3px;
  background:var(--red);
  margin-bottom:28px;
}
.section-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.22em;
  text-transform:uppercase;
  color:var(--text-dim);
  margin-bottom:14px;
}
h2.display{font-size:clamp(36px, 5.5vw, 64px)}
h3.display{font-size:clamp(24px, 2.6vw, 32px)}

/* ── Layout ──────────────────────────────────────── */
.wrap{max-width:1280px;margin:0 auto;padding:0 32px}
.wrap-narrow{max-width:820px;margin:0 auto;padding:0 32px}
@media(max-width:900px){
  .wrap, .wrap-narrow{padding:0 40px}
}
@media(max-width:640px){
  .wrap, .wrap-narrow{padding:0 36px}
}
@media(max-width:380px){
  .wrap, .wrap-narrow{padding:0 28px}
}

section{padding:120px 0}
@media(max-width:768px){section{padding:80px 0}}

/* ── Navigation ─────────────────────────────────── */
nav.top{
  position:sticky;
  top:0;
  left:0;
  right:0;
  padding:22px 32px;
  display:flex;
  align-items:center;
  justify-content:space-between;
  background:rgba(10,14,26,0.72);
  backdrop-filter:blur(20px) saturate(1.2);
  -webkit-backdrop-filter:blur(20px) saturate(1.2);
  border-bottom:1px solid transparent;
  transition:border-color 0.3s ease, padding 0.3s ease;
  z-index:100;
}
nav.top.scrolled{border-bottom-color:var(--border);padding:14px 32px}
.logo{
  font-family:var(--display);
  font-weight:600;
  font-size:26px;
  letter-spacing:-0.015em;
  display:flex;
  align-items:baseline;
  gap:2px;
}
.logo .inc{
  font-style:italic;
  color:var(--text-muted);
  font-weight:400;
  margin-left:4px;
}
.logo::after{
  content:"";
  width:7px;
  height:7px;
  background:var(--red);
  border-radius:50%;
  display:inline-block;
  margin-left:6px;
  transform:translateY(-3px);
}
nav ul{
  display:flex;
  list-style:none;
  gap:36px;
  align-items:center;
}
nav ul a{
  font-size:14px;
  color:var(--text-muted);
  transition:color 0.2s ease;
}
nav ul a:hover{color:var(--text)}
nav ul a.active{color:var(--text)}
nav ul a.active::after{
  content:"";
  display:block;
  width:100%;
  height:2px;
  background:var(--red);
  margin-top:4px;
}
nav .cta-nav{
  padding:9px 18px;
  border:1px solid var(--border-hi);
  border-radius:999px;
  font-size:13px;
  font-weight:500;
  color:var(--text);
  transition:all 0.2s ease;
}
nav .cta-nav:hover{border-color:var(--red);color:var(--red)}

.nav-toggle{
  display:none;
  width:42px;
  height:42px;
  margin-left:14px;
  border:1px solid var(--border-hi);
  border-radius:8px;
  background:transparent;
  color:var(--text);
  cursor:pointer;
  align-items:center;
  justify-content:center;
  transition:border-color 0.2s ease;
}
.nav-toggle:hover{border-color:var(--text)}
.nav-toggle .bars{
  position:relative;
  display:block;
  width:18px;
  height:1.6px;
  background:currentColor;
  border-radius:1px;
  transition:background 0.2s ease;
}
.nav-toggle .bars::before,
.nav-toggle .bars::after{
  content:"";
  position:absolute;
  left:0;
  width:18px;
  height:1.6px;
  background:currentColor;
  border-radius:1px;
  transition:transform 0.25s ease, top 0.25s ease;
}
.nav-toggle .bars::before{top:-6px}
.nav-toggle .bars::after{top:6px}
nav.top.open .nav-toggle .bars{background:transparent}
nav.top.open .nav-toggle .bars::before{top:0;transform:rotate(45deg)}
nav.top.open .nav-toggle .bars::after{top:0;transform:rotate(-45deg)}

@media(max-width:900px){
  nav.top{padding:18px 40px}
  nav.top.scrolled{padding:12px 40px}
  .nav-toggle{display:inline-flex}
  nav .cta-nav{padding:8px 14px;font-size:12.5px}
  nav ul{
    position:absolute;
    top:100%;
    left:0;
    right:0;
    flex-direction:column;
    align-items:stretch;
    gap:0;
    padding:0 20px;
    max-height:0;
    overflow:hidden;
    background:rgba(10,14,26,0.94);
    backdrop-filter:blur(20px) saturate(1.2);
    -webkit-backdrop-filter:blur(20px) saturate(1.2);
    border-bottom:1px solid transparent;
    transition:max-height 0.3s ease, padding 0.3s ease, border-color 0.3s ease;
  }
  nav ul li{width:100%}
  nav ul a{
    display:block;
    padding:16px 4px;
    font-size:15px;
    color:var(--text);
    border-bottom:1px solid var(--border);
  }
  nav ul li:last-child a{border-bottom:none}
  nav ul a.active{color:var(--red)}
  nav ul a.active::after{display:none}
  nav.top.open ul{
    max-height:520px;
    padding:6px 20px 18px;
    border-bottom-color:var(--border);
  }
}
@media(max-width:420px){
  nav .cta-nav{display:none}
}

/* Data Room minimal nav (no sticky/blur) */
nav.gate-nav{
  position:relative;
  padding:22px 32px;
  display:flex;
  align-items:center;
  justify-content:space-between;
  border-bottom:1px solid var(--border);
  background:transparent;
}
nav.gate-nav .back{
  font-family:var(--mono);
  font-size:11.5px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  color:var(--text-muted);
  display:inline-flex;
  align-items:center;
  gap:8px;
  transition:color 0.2s ease;
}
nav.gate-nav .back:hover{color:var(--text)}
nav.gate-nav .back .arrow{transition:transform 0.2s ease}
nav.gate-nav .back:hover .arrow{transform:translateX(-3px)}

/* ── Buttons ────────────────────────────────────── */
.btn-group{display:flex;gap:14px;flex-wrap:wrap}
.btn{
  display:inline-flex;
  align-items:center;
  gap:10px;
  padding:15px 26px;
  border-radius:999px;
  font-size:14px;
  font-weight:500;
  transition:all 0.22s ease;
}
.btn-primary{background:var(--red);color:#fff}
.btn-primary:hover{
  background:var(--red-deep);
  transform:translateY(-1px);
  box-shadow:0 12px 32px -10px var(--red-glow);
}
.btn-ghost{border:1px solid var(--border-hi);color:var(--text)}
.btn-ghost:hover{border-color:var(--text)}
.btn .arrow{transition:transform 0.2s ease}
.btn:hover .arrow{transform:translateX(3px)}
.arrow{transition:transform 0.2s ease}

/* ── Crumb row (shared by sub-pages) ────────────── */
.crumb-row{
  display:flex;
  align-items:center;
  gap:12px;
  margin-bottom:48px;
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  color:var(--text-dim);
  flex-wrap:wrap;
}
.crumb-row a{color:var(--text-dim)}
.crumb-row a:hover{color:var(--text)}
.crumb-row .sep{opacity:0.4}
.crumb-row .current{color:var(--red)}

/* ── Stats strip (shared) ───────────────────────── */
.stats-strip{
  border-top:1px solid var(--border);
  border-bottom:1px solid var(--border);
  padding:48px 0;
  background:rgba(20,26,46,0.4);
}
.stats-grid{
  display:grid;
  grid-template-columns:repeat(4,1fr);
  gap:40px;
}
.stat{position:relative}
.stat::before{
  content:"";
  position:absolute;
  left:-20px;
  top:8px;
  width:2px;
  height:calc(100% - 16px);
  background:var(--red);
  opacity:0.6;
}
.stat-num{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(32px, 3.4vw, 44px);
  letter-spacing:-0.02em;
  line-height:1;
  margin-bottom:10px;
}
.stat-num.gold{color:var(--gold)}
.stat-label{font-size:13px;color:var(--text-muted);line-height:1.45}
.stat-asterisk{
  font-family:var(--display);
  font-weight:400;
  font-size:0.55em;
  vertical-align:0.6em;
  margin-left:2px;
  color:var(--text-dim);
  letter-spacing:0;
}
.stat-target{
  font-family:var(--mono);
  font-size:10px;
  letter-spacing:0.14em;
  text-transform:uppercase;
  color:var(--gold);
  margin-top:6px;
  margin-bottom:6px;
  display:inline-block;
  padding:3px 8px;
  border:1px solid rgba(201,162,39,0.32);
  border-radius:3px;
  line-height:1;
}
.stats-foot{
  margin-top:24px;
  padding-top:16px;
  border-top:1px solid var(--rule);
  font-size:11px;
  letter-spacing:0.08em;
  text-transform:uppercase;
  color:var(--text-dim);
  font-family:var(--mono)
}
.engine-foot{
  margin:14px 0 18px;
  font-size:10.5px;
  letter-spacing:0.1em;
  text-transform:uppercase;
  color:var(--text-dim);
  font-family:var(--mono);
  opacity:0.85
}
.adv-foot{
  margin-top:14px;
  padding-top:12px;
  border-top:1px solid var(--rule);
  font-size:10.5px;
  letter-spacing:0.1em;
  text-transform:uppercase;
  color:var(--text-dim);
  font-family:var(--mono)
}
.coming-soon{
  background:var(--card);
  border:1px solid var(--rule);
  border-radius:8px;
  padding:64px 56px;
  max-width:880px;
  margin:0 auto;
  text-align:center;
  position:relative;
  overflow:hidden
}
.coming-soon::before{
  content:"";
  position:absolute;
  inset:0;
  background:linear-gradient(135deg, rgba(201,162,39,0.06), transparent 60%);
  pointer-events:none
}
.coming-soon > *{ position:relative; z-index:1 }
.cs-tag{
  display:inline-block;
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  color:var(--gold);
  padding:6px 14px;
  border:1px solid rgba(201,162,39,0.4);
  border-radius:999px;
  margin-bottom:24px
}
.cs-lede{
  color:var(--text-muted);
  font-size:17px;
  line-height:1.65;
  max-width:620px;
  margin:20px auto 32px
}
.cs-actions{
  display:flex;
  gap:14px;
  justify-content:center;
  flex-wrap:wrap
}
@media(max-width:640px){
  .coming-soon{padding:48px 28px}
}
@media(max-width:780px){
  .stats-grid{grid-template-columns:repeat(2,1fr);gap:32px 24px}
}

/* ── Reveal animation ───────────────────────────── */
.reveal{
  opacity:0;
  transform:translateY(24px);
  transition:opacity 0.9s cubic-bezier(.2,.7,.2,1), transform 0.9s cubic-bezier(.2,.7,.2,1);
}
.reveal.in{opacity:1;transform:none}
.d1{transition-delay:0.08s}
.d2{transition-delay:0.16s}
.d3{transition-delay:0.24s}
.d4{transition-delay:0.32s}
.d5{transition-delay:0.40s}

/* ============================================================
   HOMEPAGE
   ============================================================ */
.hero{padding-top:100px;padding-bottom:80px;position:relative}
.hero::before{
  content:"";
  position:absolute;
  top:20%;
  left:-10%;
  width:700px;
  height:700px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-inner{position:relative;z-index:2}

.masthead-row{
  display:flex;
  align-items:center;
  gap:24px;
  margin-bottom:14px;
}
.masthead-row .eyebrow::before{
  content:"";
  display:inline-block;
  width:24px;
  height:1px;
  background:var(--red);
  vertical-align:middle;
  margin-right:14px;
}
.masthead-row .issue{
  margin-left:auto;
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  color:var(--text-dim);
}
.masthead{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(84px, 14vw, 200px);
  letter-spacing:-0.045em;
  line-height:0.88;
  margin-bottom:8px;
  font-variation-settings:"opsz" 144, "SOFT" 50;
  display:flex;
  align-items:baseline;
  flex-wrap:wrap;
  gap:0.08em;
}
.masthead .inc{
  font-style:italic;
  font-weight:400;
  color:var(--text-muted);
  letter-spacing:-0.03em;
}
.masthead .dot{
  width:0.13em;
  height:0.13em;
  background:var(--red);
  border-radius:50%;
  display:inline-block;
  align-self:flex-end;
  margin-bottom:0.12em;
  margin-left:0.05em;
}
.masthead-rule{
  width:100%;
  height:2px;
  background:var(--red);
  margin:28px 0 48px;
  position:relative;
}
.masthead-rule::after{
  content:attr(data-suffix);
  position:absolute;
  right:0;
  top:-28px;
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.22em;
  text-transform:uppercase;
  color:var(--text-dim);
}
.hero h1{
  font-size:clamp(36px, 5.2vw, 72px);
  font-weight:400;
  font-family:var(--display);
  letter-spacing:-0.025em;
  line-height:1.02;
  margin-bottom:32px;
  font-variation-settings:"opsz" 144, "SOFT" 30;
  max-width:960px;
}
.hero h1 em{
  font-style:italic;
  color:var(--red);
  font-weight:400;
}
.hero-sub{
  font-size:clamp(17px, 1.5vw, 20px);
  color:var(--text-muted);
  max-width:680px;
  margin-bottom:44px;
  line-height:1.55;
}

/* Vision / Dual engine */
.vision-head{max-width:780px;margin-bottom:72px}
.vision-lede{
  font-size:clamp(20px, 1.8vw, 24px);
  color:var(--text-muted);
  margin-top:32px;
  line-height:1.5;
  font-weight:300;
}
.dual{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:24px;
}
.engine{
  position:relative;
  padding:48px 40px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--red);
  overflow:hidden;
  transition:background 0.3s ease, transform 0.3s ease;
}
.engine:hover{background:var(--card-hi);transform:translateY(-2px)}
.engine::after{
  content:"";
  position:absolute;
  inset:0;
  background:linear-gradient(135deg, rgba(230,57,70,0.04), transparent 40%);
  pointer-events:none;
}
.engine-tag{
  font-family:var(--display);
  font-style:italic;
  font-size:14px;
  color:var(--red);
  letter-spacing:0.02em;
  margin-bottom:6px;
}
.engine-title{
  font-family:var(--display);
  font-size:42px;
  font-weight:500;
  letter-spacing:-0.02em;
  margin-bottom:8px;
}
.engine-sub{
  color:var(--gold);
  font-size:15px;
  font-weight:500;
  margin-bottom:28px;
}
.engine-copy{
  color:var(--text-muted);
  font-size:16px;
  line-height:1.6;
  margin-bottom:32px;
}
.engine-metrics{
  display:flex;
  gap:36px;
  padding-top:28px;
  border-top:1px solid var(--border);
}
.metric-num{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  color:var(--text);
  letter-spacing:-0.01em;
  line-height:1;
  margin-bottom:4px;
}
.metric-lbl{font-size:12px;color:var(--text-muted)}
.engine-link{
  display:inline-flex;
  align-items:center;
  gap:10px;
  margin-top:28px;
  font-size:13px;
  font-family:var(--mono);
  letter-spacing:0.1em;
  text-transform:uppercase;
  color:var(--red);
  font-weight:500;
}
.engine-link:hover .arrow{transform:translateX(4px)}
@media(max-width:820px){
  .dual{grid-template-columns:1fr}
  .engine{padding:36px 28px}
  .engine-title{font-size:34px}
}

/* Problem */
.problem{background:var(--bg-alt)}
.problem-head{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:48px;
  align-items:end;
  margin-bottom:64px;
}
.problem-head p{color:var(--text-muted);font-size:17px;line-height:1.6}
.problems{display:grid;gap:16px}
.prow{
  display:grid;
  grid-template-columns:1fr auto;
  gap:32px;
  align-items:center;
  padding:36px 40px;
  background:var(--card);
  border-left:3px solid var(--red);
  border-radius:2px;
  transition:background 0.3s ease;
}
.prow:hover{background:var(--card-hi)}
.prow h4{
  color:var(--red);
  font-size:19px;
  font-weight:500;
  margin-bottom:8px;
  font-family:var(--display);
  letter-spacing:-0.005em;
}
.prow p{color:var(--text-muted);font-size:15px;line-height:1.55}
.prow-tag{
  padding:8px 16px;
  background:rgba(245,197,66,0.08);
  border:1px solid rgba(245,197,66,0.2);
  color:var(--gold);
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.15em;
  text-transform:uppercase;
  border-radius:4px;
  font-weight:500;
  white-space:nowrap;
}
@media(max-width:740px){
  .problem-head{grid-template-columns:1fr;gap:24px}
  .prow{grid-template-columns:1fr;padding:28px}
}

/* Flywheel */
.fw-head{text-align:center;margin-bottom:72px}
.fw-head .rule{margin-left:auto;margin-right:auto;display:block}
.fw-head p{
  color:var(--text-muted);
  font-size:18px;
  max-width:620px;
  margin:24px auto 0;
  font-style:italic;
  font-family:var(--display);
}
.fw{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:1px;
  background:var(--border);
  border:1px solid var(--border);
}
.fw-tile{
  padding:40px 32px;
  background:var(--bg);
  position:relative;
  transition:background 0.3s ease;
}
.fw-tile:hover{background:var(--card)}
.fw-num{
  width:40px;
  height:40px;
  border-radius:50%;
  background:var(--red);
  color:#fff;
  font-family:var(--display);
  font-size:17px;
  font-weight:500;
  display:inline-flex;
  align-items:center;
  justify-content:center;
  margin-bottom:20px;
}
.fw-tile h4{
  font-family:var(--display);
  font-size:20px;
  font-weight:500;
  margin-bottom:12px;
  letter-spacing:-0.005em;
}
.fw-tile p{color:var(--text-muted);font-size:14.5px;line-height:1.55}
@media(max-width:880px){.fw{grid-template-columns:repeat(2,1fr)}}
@media(max-width:580px){.fw{grid-template-columns:1fr}}

/* Why we win */
.win{background:var(--bg-alt)}
.win-grid{
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:20px;
  margin-top:56px;
}
.win-card{
  padding:44px 40px;
  background:var(--card);
  border-radius:4px;
  position:relative;
  overflow:hidden;
}
.win-card::before{
  content:"";
  position:absolute;
  top:0;
  left:0;
  right:0;
  height:3px;
  background:var(--red);
}
.win-card h4{
  color:var(--red);
  font-size:20px;
  font-weight:500;
  margin-bottom:16px;
  font-family:var(--display);
}
.win-card p{color:var(--text-muted);font-size:15.5px;line-height:1.6}
@media(max-width:780px){
  .win-grid{grid-template-columns:1fr}
  .win-card{padding:32px 28px}
}

/* Homepage case studies */
.case-head{
  display:grid;
  grid-template-columns:1fr auto;
  align-items:end;
  gap:32px;
  margin-bottom:56px;
}
.case-head .view-all{
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:10px;
}
.case-head .view-all:hover .arrow{transform:translateX(4px)}
.cases{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
}
.case-card{
  background:var(--card);
  border:1px solid var(--border);
  border-radius:4px;
  padding:36px 32px;
  transition:all 0.3s ease;
  cursor:pointer;
  position:relative;
  display:flex;
  flex-direction:column;
}
.case-card:hover{
  border-color:var(--red);
  transform:translateY(-3px);
  background:var(--card-hi);
}
.case-brand{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  color:var(--text-dim);
  text-transform:uppercase;
  margin-bottom:32px;
}
.case-card h4{
  font-family:var(--display);
  font-size:26px;
  font-weight:500;
  letter-spacing:-0.015em;
  margin-bottom:14px;
  line-height:1.15;
}
.case-card p{
  color:var(--text-muted);
  font-size:14.5px;
  line-height:1.55;
  margin-bottom:28px;
}
.case-result{
  font-family:var(--display);
  font-size:30px;
  font-weight:500;
  color:var(--green);
  letter-spacing:-0.02em;
  line-height:1;
}
.case-result-lbl{
  font-size:12px;
  color:var(--text-dim);
  margin-top:6px;
  font-family:var(--mono);
  letter-spacing:0.1em;
  text-transform:uppercase;
}
.case-chip{
  position:absolute;
  top:32px;
  right:32px;
  padding:5px 12px;
  background:rgba(230,57,70,0.1);
  color:var(--red);
  border-radius:3px;
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.15em;
  text-transform:uppercase;
  border:1px solid rgba(230,57,70,0.25);
}
@media(max-width:900px){.cases{grid-template-columns:1fr}}

/* Audience paths */
.paths{background:var(--bg-alt)}
.paths-head{text-align:center;margin-bottom:64px}
.paths-head .rule{margin:0 auto 28px;display:block}
.paths-head p{
  color:var(--text-muted);
  max-width:560px;
  margin:20px auto 0;
}
.paths-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
}
.path{
  padding:44px 36px;
  background:var(--card);
  border:1px solid var(--border);
  border-radius:4px;
  transition:all 0.3s ease;
  display:flex;
  flex-direction:column;
}
.path:hover{border-color:var(--red);background:var(--card-hi)}
.path-icon{
  width:44px;
  height:44px;
  display:inline-flex;
  align-items:center;
  justify-content:center;
  background:rgba(230,57,70,0.08);
  border:1px solid rgba(230,57,70,0.2);
  border-radius:50%;
  color:var(--red);
  margin-bottom:24px;
}
.path h4{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  letter-spacing:-0.01em;
  margin-bottom:14px;
}
.path p{
  color:var(--text-muted);
  font-size:15px;
  line-height:1.55;
  margin-bottom:32px;
  flex:1;
}
.path-link{
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:10px;
}
.path:hover .path-link .arrow{transform:translateX(4px)}
@media(max-width:860px){.paths-grid{grid-template-columns:1fr}}

/* ============================================================
   ABOUT PAGE
   ============================================================ */
.hero-about{padding-top:120px;padding-bottom:60px;position:relative;overflow:hidden}
.hero-about::before{
  content:"";
  position:absolute;
  top:0;
  left:-10%;
  width:700px;
  height:700px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-about-inner{position:relative;z-index:2;max-width:1040px}
.about-masthead{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(72px, 11vw, 160px);
  letter-spacing:-0.045em;
  line-height:0.9;
  margin-bottom:16px;
  font-variation-settings:"opsz" 144, "SOFT" 50;
}
.about-masthead em{font-style:italic;color:var(--red);font-weight:400}
.hero-about-rule{
  width:100%;
  height:2px;
  background:var(--red);
  margin:28px 0 44px;
  max-width:240px;
}
.hero-about-lede{
  font-size:clamp(20px, 2vw, 26px);
  color:var(--text);
  font-family:var(--display);
  font-weight:400;
  font-style:italic;
  line-height:1.4;
  max-width:820px;
}

.thesis{background:var(--bg-alt)}
.thesis-grid{
  display:grid;
  grid-template-columns:1fr 1.4fr;
  gap:80px;
  align-items:start;
}
.thesis-title{position:sticky;top:120px}
.thesis-title h2.display{font-size:clamp(36px, 5.5vw, 64px)}
.thesis-body p{
  color:var(--text-muted);
  font-size:17px;
  line-height:1.7;
  margin-bottom:24px;
}
.thesis-body p:first-child{
  color:var(--text);
  font-size:20px;
  font-family:var(--display);
  font-weight:400;
  line-height:1.5;
  margin-bottom:32px;
}
.thesis-body em{color:var(--red);font-style:italic}
.thesis-body strong{color:var(--text);font-weight:500}
@media(max-width:900px){
  .thesis-grid{grid-template-columns:1fr;gap:48px}
  .thesis-title{position:static}
}

.origin-head{max-width:780px;margin-bottom:72px}
.origin-chapters{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:20px;
}
.chapter{
  padding:40px 36px;
  background:var(--card);
  border-top:3px solid var(--red);
  border-radius:4px;
  transition:background 0.3s ease;
}
.chapter:hover{background:var(--card-hi)}
.chapter-num{
  font-family:var(--display);
  font-size:13px;
  font-style:italic;
  color:var(--red);
  letter-spacing:0.04em;
  margin-bottom:12px;
}
.chapter h3{
  font-family:var(--display);
  font-size:30px;
  font-weight:500;
  letter-spacing:-0.015em;
  line-height:1.15;
  margin-bottom:16px;
}
.chapter p{
  color:var(--text-muted);
  font-size:15.5px;
  line-height:1.6;
}
@media(max-width:780px){.origin-chapters{grid-template-columns:1fr}}

.principles{background:var(--bg-alt)}
.principles-head{text-align:center;margin-bottom:72px}
.principles-head .rule{margin:0 auto 28px;display:block}
.principles-head p{
  color:var(--text-muted);
  max-width:560px;
  margin:24px auto 0;
  font-size:17px;
  line-height:1.6;
}
.p-grid{
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:1px;
  background:var(--border);
  border:1px solid var(--border);
}
.p-tile{
  padding:48px 44px;
  background:var(--bg-alt);
  transition:background 0.3s ease;
}
.p-tile:hover{background:var(--card)}
.p-num{
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.2em;
  color:var(--red);
  margin-bottom:20px;
}
.p-tile h4{
  font-family:var(--display);
  font-size:26px;
  font-weight:500;
  letter-spacing:-0.015em;
  line-height:1.2;
  margin-bottom:16px;
}
.p-tile p{color:var(--text-muted);font-size:15px;line-height:1.6}
@media(max-width:780px){.p-grid{grid-template-columns:1fr}}

.timeline-head{max-width:780px;margin-bottom:72px}
.timeline{position:relative;padding-left:48px}
.timeline::before{
  content:"";
  position:absolute;
  left:12px;
  top:8px;
  bottom:8px;
  width:1px;
  background:var(--border);
}
.t-item{position:relative;padding-bottom:56px}
.t-item:last-child{padding-bottom:0}
.t-item::before{
  content:"";
  position:absolute;
  left:-42px;
  top:10px;
  width:13px;
  height:13px;
  border-radius:50%;
  background:var(--bg);
  border:2px solid var(--red);
}
.t-item.active::before{
  background:var(--red);
  box-shadow:0 0 0 6px rgba(230,57,70,0.15);
}
.t-year{
  display:inline-block;
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  color:var(--red);
  margin-bottom:8px;
  text-transform:uppercase;
}
.t-item h4{
  font-family:var(--display);
  font-size:28px;
  font-weight:500;
  letter-spacing:-0.015em;
  margin-bottom:14px;
}
.t-item ul{list-style:none;padding:0}
.t-item ul li{
  color:var(--text-muted);
  font-size:15.5px;
  line-height:1.6;
  padding:4px 0 4px 20px;
  position:relative;
}
.t-item ul li::before{
  content:"—";
  position:absolute;
  left:0;
  color:var(--text-dim);
}
@media(max-width:600px){
  .timeline{padding-left:32px}
  .t-item::before{left:-28px}
}

/* ============================================================
   PRODUCT PAGES (follow 1.0, follow 2.0)
   ============================================================ */
.hero-prod{padding-top:100px;padding-bottom:60px;position:relative;overflow:hidden}
.hero-prod.left::before{
  content:"";
  position:absolute;
  top:-10%;
  left:-10%;
  width:800px;
  height:800px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-prod.right::before{
  content:"";
  position:absolute;
  top:-10%;
  right:-10%;
  width:800px;
  height:800px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-prod-inner{position:relative;z-index:2}
.hero-label{
  display:inline-block;
  padding:8px 16px;
  background:rgba(230,57,70,0.08);
  border:1px solid rgba(230,57,70,0.25);
  color:var(--red);
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  border-radius:999px;
  margin-bottom:32px;
  font-weight:500;
}
.prod-masthead{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(72px, 12vw, 172px);
  letter-spacing:-0.045em;
  line-height:0.9;
  margin-bottom:14px;
  font-variation-settings:"opsz" 144, "SOFT" 50;
  display:flex;
  align-items:baseline;
  gap:0.04em;
  flex-wrap:wrap;
}
.prod-masthead .dot{
  width:0.12em;
  height:0.12em;
  background:var(--red);
  border-radius:50%;
  display:inline-block;
  align-self:flex-end;
  margin-bottom:0.12em;
}
.prod-tagline{
  font-family:var(--display);
  font-style:italic;
  font-weight:400;
  font-size:clamp(22px, 2.4vw, 32px);
  color:var(--gold);
  letter-spacing:-0.005em;
  margin-bottom:40px;
}
.hero-rule{
  width:100%;
  max-width:280px;
  height:2px;
  background:var(--red);
  margin:0 0 44px;
}
.hero-lede{
  font-size:clamp(18px, 1.6vw, 22px);
  color:var(--text-muted);
  max-width:780px;
  line-height:1.55;
  margin-bottom:48px;
}

/* Why 1.0 */
.why-head{max-width:780px;margin-bottom:72px}
.why-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
}
.why-card{
  padding:40px 36px;
  background:var(--card);
  border-top:3px solid var(--red);
  border-radius:4px;
  transition:all 0.3s ease;
}
.why-card:hover{background:var(--card-hi);transform:translateY(-2px)}
.why-card h4{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  letter-spacing:-0.01em;
  margin-bottom:14px;
}
.why-card p{color:var(--text-muted);font-size:15px;line-height:1.6}
@media(max-width:900px){.why-grid{grid-template-columns:1fr}}

/* Verticals */
.verticals{background:var(--bg-alt)}
.vert-head{max-width:820px;margin-bottom:64px}
.vert-head p{
  color:var(--text-muted);
  font-size:17px;
  line-height:1.6;
  margin-top:24px;
  max-width:680px;
}
.vert-grid{
  display:grid;
  grid-template-columns:repeat(4,1fr);
  gap:14px;
}
.vert-tile{
  padding:28px 24px;
  background:var(--card);
  border:1px solid var(--border);
  border-radius:4px;
  transition:all 0.25s ease;
  position:relative;
}
.vert-tile:hover{border-color:var(--red);background:var(--card-hi)}
.vert-tile .icon{
  width:32px;
  height:32px;
  display:inline-flex;
  align-items:center;
  justify-content:center;
  margin-bottom:16px;
  color:var(--red);
}
.vert-tile h5{
  font-family:var(--display);
  font-size:18px;
  font-weight:500;
  margin-bottom:6px;
  letter-spacing:-0.005em;
}
.vert-tile p{font-size:13px;color:var(--text-muted);line-height:1.45}
@media(max-width:900px){.vert-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:480px){.vert-grid{grid-template-columns:1fr}}

/* Process steps */
.process-head{max-width:820px;margin-bottom:72px}
.steps{
  display:grid;
  grid-template-columns:repeat(4,1fr);
  gap:0;
  background:var(--border);
  border:1px solid var(--border);
}
.step{
  background:var(--bg);
  padding:40px 32px;
  position:relative;
  transition:background 0.3s ease;
}
.step:hover{background:var(--card)}
.step-num{
  font-family:var(--display);
  font-size:14px;
  font-style:italic;
  color:var(--red);
  margin-bottom:16px;
  letter-spacing:0.04em;
}
.step h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  margin-bottom:12px;
  letter-spacing:-0.01em;
}
.step p{color:var(--text-muted);font-size:14.5px;line-height:1.55}
@media(max-width:900px){.steps{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.steps{grid-template-columns:1fr}}

/* Campaign types (follow 1.0) */
.camp{background:var(--bg-alt)}
.camp-head{margin-bottom:64px;max-width:820px}
.camp-types{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:20px;
}
.camp-card{
  padding:48px 40px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--gold);
  transition:all 0.3s ease;
}
.camp-card:hover{background:var(--card-hi)}
.camp-label{
  font-family:var(--display);
  font-style:italic;
  font-size:14px;
  color:var(--gold);
  margin-bottom:6px;
}
.camp-card h3{
  font-family:var(--display);
  font-size:32px;
  font-weight:500;
  letter-spacing:-0.015em;
  margin-bottom:14px;
  line-height:1.15;
}
.camp-card p{
  color:var(--text-muted);
  font-size:15.5px;
  line-height:1.6;
  margin-bottom:28px;
}
.camp-list{
  list-style:none;
  padding-top:24px;
  border-top:1px solid var(--border);
  display:flex;
  flex-direction:column;
  gap:12px;
}
.camp-list li{
  color:var(--text-muted);
  font-size:14.5px;
  padding-left:20px;
  position:relative;
  line-height:1.5;
}
.camp-list li::before{
  content:"—";
  position:absolute;
  left:0;
  color:var(--red);
}
@media(max-width:820px){
  .camp-types{grid-template-columns:1fr}
  .camp-card{padding:36px 28px}
}

/* AI Stack (1.0) */
.ai-head{max-width:820px;margin-bottom:64px}
.ai-grid{
  display:grid;
  grid-template-columns:repeat(5,1fr);
  gap:1px;
  background:var(--border);
  border:1px solid var(--border);
}
.ai-tile{
  padding:36px 24px;
  background:var(--bg);
  transition:background 0.3s ease;
  text-align:left;
}
.ai-tile:hover{background:var(--card)}
.ai-tile .mono-num{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.18em;
  color:var(--red);
  margin-bottom:18px;
}
.ai-tile h5{
  font-family:var(--display);
  font-size:19px;
  font-weight:500;
  margin-bottom:10px;
  letter-spacing:-0.005em;
  line-height:1.2;
}
.ai-tile p{color:var(--text-muted);font-size:13.5px;line-height:1.5}
@media(max-width:980px){.ai-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.ai-grid{grid-template-columns:1fr}}

/* Pitch (2.0) */
.pitch-head{max-width:820px;margin-bottom:72px}
.pitch-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
}
.pitch-card{
  padding:44px 36px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--red);
  transition:all 0.3s ease;
}
.pitch-card:hover{background:var(--card-hi);transform:translateY(-2px)}
.pitch-card .big{
  font-family:var(--display);
  font-size:clamp(44px, 4.2vw, 56px);
  font-weight:500;
  letter-spacing:-0.02em;
  line-height:0.95;
  color:var(--text);
  margin-bottom:18px;
}
.pitch-card .big em{color:var(--red);font-style:italic;font-weight:400}
.pitch-card h4{
  font-family:var(--display);
  font-size:20px;
  font-weight:500;
  color:var(--gold);
  margin-bottom:14px;
  letter-spacing:-0.005em;
}
.pitch-card p{color:var(--text-muted);font-size:15px;line-height:1.6}
@media(max-width:900px){.pitch-grid{grid-template-columns:1fr}}

/* 7-Step Builder (2.0) */
.builder{background:var(--bg-alt)}
.builder-head{max-width:820px;margin-bottom:64px}
.builder-head p{
  color:var(--text-muted);
  font-size:17px;
  line-height:1.6;
  margin-top:24px;
  max-width:720px;
}
.builder-flow{
  display:grid;
  grid-template-columns:repeat(7,1fr);
  gap:10px;
  position:relative;
}
.bstep{
  padding:24px 16px;
  background:var(--card);
  border:1px solid var(--border);
  border-radius:4px;
  transition:all 0.3s ease;
  position:relative;
  display:flex;
  flex-direction:column;
  align-items:flex-start;
  min-height:160px;
}
.bstep:hover{border-color:var(--red);background:var(--card-hi)}
.bstep::after{
  content:"→";
  position:absolute;
  right:-14px;
  top:50%;
  transform:translateY(-50%);
  color:var(--red);
  font-size:16px;
  z-index:2;
  opacity:0.7;
}
.bstep:last-child::after{display:none}
.bstep .bnum{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.15em;
  color:var(--red);
  margin-bottom:16px;
  font-weight:500;
}
.bstep h5{
  font-family:var(--display);
  font-size:17px;
  font-weight:500;
  letter-spacing:-0.005em;
  margin-bottom:8px;
  line-height:1.2;
}
.bstep p{font-size:12.5px;color:var(--text-muted);line-height:1.45}
@media(max-width:1100px){
  .builder-flow{grid-template-columns:repeat(4,1fr)}
  .bstep::after{display:none}
}
@media(max-width:680px){.builder-flow{grid-template-columns:repeat(2,1fr)}}

.builder-note{
  margin-top:40px;
  padding:24px 28px;
  background:rgba(245,197,66,0.06);
  border-left:3px solid var(--gold);
  border-radius:2px;
  display:flex;
  gap:16px;
  align-items:flex-start;
}
.builder-note .note-label{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.18em;
  color:var(--gold);
  text-transform:uppercase;
  margin-bottom:6px;
  font-weight:500;
}
.builder-note p{
  color:var(--text-muted);
  font-size:14.5px;
  line-height:1.55;
  font-family:var(--display);
  font-style:italic;
}

/* AI Agents (2.0) */
.agents-head{max-width:820px;margin-bottom:72px}
.agent-grid{
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:20px;
}
.agent{
  padding:48px 40px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--red);
  position:relative;
  transition:all 0.3s ease;
}
.agent:hover{background:var(--card-hi)}
.agent .anum{
  font-family:var(--display);
  font-style:italic;
  font-size:14px;
  color:var(--red);
  margin-bottom:6px;
}
.agent h3{
  font-family:var(--display);
  font-size:30px;
  font-weight:500;
  letter-spacing:-0.015em;
  line-height:1.15;
  margin-bottom:10px;
}
.agent .powers{
  font-size:12.5px;
  color:var(--gold);
  font-family:var(--mono);
  letter-spacing:0.08em;
  margin-bottom:24px;
}
.agent p{
  color:var(--text-muted);
  font-size:15.5px;
  line-height:1.6;
  margin-bottom:20px;
}
.agent .what-does{
  padding:20px 0;
  border-top:1px solid var(--border);
  border-bottom:1px solid var(--border);
  margin-bottom:20px;
}
.agent .what-does-label{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.18em;
  color:var(--text-dim);
  text-transform:uppercase;
  margin-bottom:10px;
}
.agent ul{
  list-style:none;
  padding:0;
  display:flex;
  flex-direction:column;
  gap:8px;
}
.agent ul li{
  color:var(--text-muted);
  font-size:14px;
  padding-left:18px;
  position:relative;
  line-height:1.45;
}
.agent ul li::before{
  content:"—";
  position:absolute;
  left:0;
  color:var(--red);
  opacity:0.6;
}
@media(max-width:820px){
  .agent-grid{grid-template-columns:1fr}
  .agent{padding:36px 28px}
}

/* Channels (2.0) */
.channels{background:var(--bg-alt)}
.ch-head{max-width:820px;margin-bottom:64px}
.ch-row{
  display:grid;
  grid-template-columns:repeat(6,1fr);
  gap:14px;
}
.ch-tile{
  padding:32px 24px;
  background:var(--card);
  border:1px solid var(--border);
  border-radius:4px;
  transition:all 0.25s ease;
  text-align:center;
}
.ch-tile:hover{border-color:var(--red);background:var(--card-hi)}
.ch-tile h5{
  font-family:var(--display);
  font-size:17px;
  font-weight:500;
  margin-bottom:8px;
  letter-spacing:-0.005em;
}
.ch-tile p{font-size:12.5px;color:var(--text-muted);line-height:1.45}
@media(max-width:900px){.ch-row{grid-template-columns:repeat(3,1fr)}}
@media(max-width:480px){.ch-row{grid-template-columns:repeat(2,1fr)}}

/* Follow Network advantage (2.0) */
.advantage-head{max-width:820px;margin-bottom:56px}
.advantage{
  display:grid;
  grid-template-columns:1.1fr 1fr;
  gap:40px;
  align-items:center;
  padding:56px 52px;
  background:var(--card);
  border-radius:4px;
  border-left:3px solid var(--red);
}
.advantage .adv-tag{
  font-family:var(--display);
  font-style:italic;
  font-size:16px;
  color:var(--red);
  margin-bottom:8px;
}
.advantage h3{
  font-family:var(--display);
  font-size:clamp(30px, 3vw, 42px);
  font-weight:500;
  letter-spacing:-0.02em;
  line-height:1.1;
  margin-bottom:24px;
}
.advantage p{
  color:var(--text-muted);
  font-size:16.5px;
  line-height:1.65;
  margin-bottom:20px;
}
.advantage .adv-tagline{
  font-family:var(--display);
  font-style:italic;
  font-size:18px;
  color:var(--gold);
  font-weight:400;
  padding:20px 24px;
  background:rgba(245,197,66,0.06);
  border-left:2px solid var(--gold);
  border-radius:2px;
  margin-bottom:0;
}
.adv-visual{
  position:relative;
  padding:40px;
  background:var(--bg);
  border-radius:4px;
  border:1px solid var(--border);
  display:flex;
  flex-direction:column;
  gap:18px;
}
.adv-stat{
  display:flex;
  justify-content:space-between;
  align-items:baseline;
  padding:12px 0;
  border-bottom:1px solid var(--border);
}
.adv-stat:last-child{border-bottom:none}
.adv-stat .k{font-size:13.5px;color:var(--text-muted)}
.adv-stat .v{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  color:var(--text);
  letter-spacing:-0.01em;
}
.adv-stat .v.green{color:var(--green)}
@media(max-width:980px){
  .advantage{grid-template-columns:1fr;padding:40px 32px}
}

/* ============================================================
   FEATURED CASE BLOCK
   - Two layouts share class names but disambiguated by parent .feat-grid
   ============================================================ */

/* Outer "featured" section padding/bg */
.featured{padding:120px 0}
.featured.alt-bg{background:var(--bg-alt)}

/* Default split-layout featured card (1.0, brands, smb, case-studies-index) */
.feat-card{
  display:grid;
  grid-template-columns:1fr 1fr;
  background:var(--card);
  border-radius:4px;
  border-left:3px solid var(--red);
  overflow:hidden;
}
.feat-left{padding:56px 48px}
.feat-chip{
  display:inline-block;
  padding:5px 12px;
  background:rgba(230,57,70,0.1);
  color:var(--red);
  border-radius:3px;
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.15em;
  text-transform:uppercase;
  border:1px solid rgba(230,57,70,0.25);
  margin-bottom:24px;
}
.feat-brand{
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.2em;
  color:var(--text-dim);
  text-transform:uppercase;
  margin-bottom:20px;
}
.feat-left h3{
  font-family:var(--display);
  font-size:clamp(28px, 2.8vw, 38px);
  font-weight:500;
  letter-spacing:-0.015em;
  line-height:1.15;
  margin-bottom:24px;
}
.feat-left p{
  color:var(--text-muted);
  font-size:16px;
  line-height:1.6;
  margin-bottom:32px;
}
.feat-link{
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:10px;
}
.feat-link:hover .arrow{transform:translateX(4px)}
.feat-right{
  background:linear-gradient(135deg, var(--card-hi), var(--bg-alt));
  padding:56px 48px;
  display:flex;
  flex-direction:column;
  justify-content:center;
  gap:20px;
  border-left:1px solid var(--border);
}
.feat-right h4{
  font-family:var(--display);
  font-size:20px;
  font-weight:500;
  margin-bottom:24px;
  color:var(--gold);
}
.feat-stat{
  display:flex;
  justify-content:space-between;
  align-items:baseline;
  padding:14px 0;
  border-bottom:1px solid var(--border);
}
.feat-stat:last-child{border-bottom:none}
.feat-stat .fk{font-size:13.5px;color:var(--text-muted)}
.feat-stat .fv{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  color:var(--green);
  letter-spacing:-0.015em;
}
@media(max-width:900px){
  .feat-card{grid-template-columns:1fr}
  .feat-left, .feat-right{padding:40px 32px}
  .feat-right{border-left:none;border-top:1px solid var(--border)}
}

/* follow 1.0 specific feat-metrics inside .feat-left */
.feat-metrics{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:24px;
  padding:28px 0;
  border-top:1px solid var(--border);
  border-bottom:1px solid var(--border);
  margin-bottom:28px;
}
.feat-metric-num{
  font-family:var(--display);
  font-size:36px;
  font-weight:500;
  color:var(--green);
  letter-spacing:-0.02em;
  line-height:1;
  margin-bottom:4px;
}
.feat-metric-lbl{
  font-size:11.5px;
  color:var(--text-dim);
  font-family:var(--mono);
  letter-spacing:0.12em;
  text-transform:uppercase;
}
.feat-bench{
  display:grid;
  grid-template-columns:1fr auto auto;
  gap:16px 24px;
  align-items:baseline;
}
.feat-bench-label{font-size:13.5px;color:var(--text-muted)}
.feat-bench-v{
  font-family:var(--display);
  font-size:18px;
  font-weight:500;
  color:var(--text);
}
.feat-bench-g{
  font-size:12px;
  color:var(--green);
  font-family:var(--mono);
  letter-spacing:0.08em;
}
.feat-divider{
  grid-column:1 / -1;
  height:1px;
  background:var(--border);
  margin:2px 0;
}

/* follow 2.0 — featured grid layout (overrides default split when in .feat-grid) */
.feat-head{
  display:grid;
  grid-template-columns:1fr auto;
  align-items:end;
  gap:32px;
  margin-bottom:48px;
}
.feat-head .view-all{
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:10px;
}
.feat-head .view-all:hover .arrow{transform:translateX(4px)}
.feat-grid{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:20px;
}
.feat-grid > .feat-card{
  display:block;
  grid-template-columns:none;
  padding:40px 36px;
  background:var(--card);
  border:1px solid var(--border);
  border-left:1px solid var(--border);
  border-radius:4px;
  transition:all 0.3s ease;
  position:relative;
  cursor:pointer;
  overflow:visible;
}
.feat-grid > .feat-card:hover{
  border-color:var(--red);
  background:var(--card-hi);
  transform:translateY(-2px);
}
.feat-grid > .feat-card h4{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  letter-spacing:-0.015em;
  margin-bottom:14px;
  line-height:1.2;
}
.feat-grid > .feat-card p{
  color:var(--text-muted);
  font-size:14.5px;
  line-height:1.55;
  margin-bottom:28px;
}
.feat-stats{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
  padding-top:24px;
  border-top:1px solid var(--border);
}
.feat-stats > .feat-stat{
  display:block;
  padding:0;
  border-bottom:none;
}
.feat-stats > .feat-stat .fs-num{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  color:var(--green);
  letter-spacing:-0.01em;
  line-height:1;
  margin-bottom:4px;
}
.feat-stats > .feat-stat .fs-lbl{
  font-size:11px;
  color:var(--text-dim);
  font-family:var(--mono);
  letter-spacing:0.1em;
  text-transform:uppercase;
}
@media(max-width:820px){.feat-grid{grid-template-columns:1fr}}

/* ============================================================
   AUDIENCE PAGES (For Brands, For Small Businesses)
   ============================================================ */
.hero-aud{padding-top:100px;padding-bottom:60px;position:relative;overflow:hidden}
.hero-aud.right::before{
  content:"";
  position:absolute;
  top:20%;
  right:-10%;
  width:700px;
  height:700px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-aud.left::before{
  content:"";
  position:absolute;
  top:20%;
  left:-10%;
  width:700px;
  height:700px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-aud .hero-inner{position:relative;z-index:2}
.aud-masthead{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(52px, 8vw, 128px);
  letter-spacing:-0.035em;
  line-height:0.95;
  margin-bottom:32px;
  font-variation-settings:"opsz" 144, "SOFT" 40;
  max-width:1100px;
}
.aud-masthead em{color:var(--red);font-style:italic;font-weight:400}

/* Built For (brands) */
.built-head{max-width:820px;margin-bottom:56px}
.built-row{
  display:grid;
  grid-template-columns:1fr 1fr 1fr;
  gap:20px;
}
.built-card{
  padding:36px 32px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--red);
  transition:all 0.3s ease;
}
.built-card:hover{background:var(--card-hi);transform:translateY(-2px)}
.built-card h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  margin-bottom:14px;
  letter-spacing:-0.01em;
}
.built-card p{color:var(--text-muted);font-size:15px;line-height:1.6}
@media(max-width:900px){.built-row{grid-template-columns:1fr}}

/* Comparison table (brands) */
.compare{background:var(--bg-alt)}
.compare-head{max-width:820px;margin-bottom:56px}
.compare-table{
  width:100%;
  border-collapse:collapse;
  background:var(--card);
  border-radius:4px;
  overflow:hidden;
}
.compare-table th,
.compare-table td{
  padding:24px 28px;
  text-align:left;
  border-bottom:1px solid var(--border);
  vertical-align:middle;
}
.compare-table thead th{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  color:var(--text-dim);
  font-weight:500;
  background:rgba(20,26,46,0.6);
}
.compare-table thead th.highlight{color:var(--red)}
.compare-table tbody tr:last-child td{border-bottom:none}
.compare-table .metric-name{
  font-family:var(--display);
  font-size:17px;
  font-weight:500;
  color:var(--text);
  letter-spacing:-0.005em;
}
.compare-table .influencer,
.compare-table .platform{
  font-size:14.5px;
  color:var(--text-muted);
  line-height:1.5;
}
.compare-table .follow{
  font-family:var(--display);
  font-size:15.5px;
  color:var(--text);
  line-height:1.45;
  font-weight:500;
}
.compare-table .follow-col{
  background:rgba(230,57,70,0.04);
  border-left:2px solid var(--red);
}
@media(max-width:880px){
  .compare-table thead th:nth-child(3),
  .compare-table td:nth-child(3){display:none}
  .compare-table th, .compare-table td{padding:18px 20px}
  .compare-table .metric-name{font-size:15px}
}

/* Journey (brands) */
.journey-head{max-width:820px;margin-bottom:64px}
.journey{
  display:grid;
  grid-template-columns:repeat(4,1fr);
  gap:20px;
  position:relative;
}
.j-card{
  padding:36px 28px;
  background:var(--card);
  border-radius:4px;
  transition:all 0.3s ease;
  position:relative;
}
.j-card:hover{background:var(--card-hi)}
.j-num{
  font-family:var(--display);
  font-size:56px;
  font-weight:500;
  color:var(--red);
  letter-spacing:-0.04em;
  line-height:0.9;
  margin-bottom:16px;
  font-style:italic;
  opacity:0.9;
}
.j-card h4{
  font-family:var(--display);
  font-size:20px;
  font-weight:500;
  margin-bottom:10px;
  letter-spacing:-0.005em;
}
.j-card p{color:var(--text-muted);font-size:14.5px;line-height:1.55}
@media(max-width:900px){.journey{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.journey{grid-template-columns:1fr}}

/* Fit cards (brands & smb) */
.fit{background:var(--bg-alt)}
.fit-head{max-width:820px;margin-bottom:56px}
.fit-row{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:20px;
}
.fit-card{
  padding:40px 36px;
  background:var(--card);
  border-radius:4px;
  transition:all 0.3s ease;
}
.fit-card:hover{background:var(--card-hi)}
.fit-card.yes{border-left:3px solid var(--green)}
.fit-card.no{border-left:3px solid var(--text-dim);opacity:0.85}
.fit-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  margin-bottom:18px;
  font-weight:500;
}
.fit-card.yes .fit-label{color:var(--green)}
.fit-card.no .fit-label{color:var(--text-dim)}
.fit-card h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  margin-bottom:20px;
  letter-spacing:-0.01em;
}
.fit-card ul{
  list-style:none;
  padding:0;
  display:flex;
  flex-direction:column;
  gap:12px;
}
.fit-card ul li{
  color:var(--text-muted);
  font-size:14.5px;
  line-height:1.5;
  padding-left:24px;
  position:relative;
}
.fit-card.yes ul li::before{
  content:"✓";
  position:absolute;
  left:0;
  color:var(--green);
  font-weight:600;
}
.fit-card.no ul li::before{
  content:"—";
  position:absolute;
  left:0;
  color:var(--text-dim);
}
@media(max-width:780px){.fit-row{grid-template-columns:1fr}}

/* Pain points (smb) */
.pain{background:var(--bg-alt)}
.pain-head{max-width:860px;margin-bottom:56px}
.pain-head p{
  color:var(--text-muted);
  font-size:17px;
  line-height:1.6;
  margin-top:24px;
  max-width:720px;
}
.pain-grid{
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:20px;
}
.pain-card{
  padding:36px 32px;
  background:var(--card);
  border-radius:4px;
  border-left:3px solid var(--red);
  transition:all 0.3s ease;
}
.pain-card:hover{background:var(--card-hi)}
.pain-card .qlabel{
  font-family:var(--display);
  font-size:13px;
  font-style:italic;
  color:var(--red);
  margin-bottom:12px;
  letter-spacing:0.02em;
}
.pain-card h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  letter-spacing:-0.01em;
  margin-bottom:14px;
  line-height:1.2;
}
.pain-card p{color:var(--text-muted);font-size:15px;line-height:1.6}
.pain-card .solution{
  margin-top:20px;
  padding-top:20px;
  border-top:1px solid var(--border);
  font-family:var(--display);
  font-style:italic;
  color:var(--gold);
  font-size:15px;
  line-height:1.5;
}
@media(max-width:780px){.pain-grid{grid-template-columns:1fr}}

/* How (smb) */
.how-head{max-width:860px;margin-bottom:64px}
.how-flow{
  display:grid;
  grid-template-columns:1fr 1fr 1fr;
  gap:20px;
  position:relative;
}
.how-card{
  padding:40px 32px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--red);
  transition:all 0.3s ease;
  position:relative;
}
.how-card:hover{background:var(--card-hi);transform:translateY(-2px)}
.how-num{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  color:var(--red);
  margin-bottom:20px;
  font-weight:500;
}
.how-card h4{
  font-family:var(--display);
  font-size:26px;
  font-weight:500;
  margin-bottom:14px;
  letter-spacing:-0.015em;
}
.how-card p{
  color:var(--text-muted);
  font-size:15px;
  line-height:1.6;
  margin-bottom:20px;
}
.how-time{
  display:inline-flex;
  align-items:center;
  gap:8px;
  padding:6px 12px;
  background:rgba(43,199,123,0.08);
  border:1px solid rgba(43,199,123,0.2);
  border-radius:999px;
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.1em;
  color:var(--green);
  text-transform:uppercase;
}
@media(max-width:900px){.how-flow{grid-template-columns:1fr}}

/* Bennies (smb) */
.bennies{background:var(--bg-alt)}
.bennies-head{max-width:860px;margin-bottom:56px}
.bennies-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:16px;
}
.bennie{
  padding:32px 28px;
  background:var(--card);
  border-radius:4px;
  transition:background 0.3s ease;
}
.bennie:hover{background:var(--card-hi)}
.bennie-icon{
  width:40px;
  height:40px;
  border-radius:8px;
  background:rgba(230,57,70,0.08);
  border:1px solid rgba(230,57,70,0.2);
  display:inline-flex;
  align-items:center;
  justify-content:center;
  color:var(--red);
  margin-bottom:20px;
}
.bennie h5{
  font-family:var(--display);
  font-size:19px;
  font-weight:500;
  letter-spacing:-0.005em;
  margin-bottom:10px;
}
.bennie p{color:var(--text-muted);font-size:14px;line-height:1.55}
@media(max-width:900px){.bennies-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.bennies-grid{grid-template-columns:1fr}}

/* Day in the life (smb) */
.daylife-head{max-width:860px;margin-bottom:56px}
.daylife{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:20px;
}
.dl-card{
  padding:44px 40px;
  background:var(--card);
  border-radius:4px;
  transition:background 0.3s ease;
}
.dl-card:hover{background:var(--card-hi)}
.dl-card.before{border-left:3px solid var(--text-dim);opacity:0.92}
.dl-card.after{border-left:3px solid var(--green)}
.dl-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  margin-bottom:20px;
  font-weight:500;
}
.dl-card.before .dl-label{color:var(--text-dim)}
.dl-card.after .dl-label{color:var(--green)}
.dl-card h4{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  margin-bottom:20px;
  letter-spacing:-0.01em;
  line-height:1.2;
}
.dl-card ul{
  list-style:none;
  padding:0;
  display:flex;
  flex-direction:column;
  gap:14px;
  margin-bottom:28px;
}
.dl-card ul li{
  color:var(--text-muted);
  font-size:15px;
  line-height:1.5;
  padding-left:24px;
  position:relative;
}
.dl-card.before ul li::before{
  content:"✗";
  position:absolute;
  left:0;
  color:var(--text-dim);
  font-weight:600;
}
.dl-card.after ul li::before{
  content:"✓";
  position:absolute;
  left:0;
  color:var(--green);
  font-weight:600;
}
.dl-time{
  padding:16px 20px;
  background:rgba(0,0,0,0.25);
  border-radius:4px;
  font-family:var(--display);
  font-size:16px;
  font-style:italic;
}
.dl-card.before .dl-time{color:var(--text-muted)}
.dl-card.after .dl-time{color:var(--green)}
.dl-time strong{font-style:normal;font-weight:500;font-family:var(--display)}
@media(max-width:780px){
  .daylife{grid-template-columns:1fr}
  .dl-card{padding:32px 28px}
}

/* ============================================================
   CASE STUDIES INDEX
   ============================================================ */
.hero-lib{padding-top:100px;padding-bottom:60px;position:relative;overflow:hidden}
.hero-lib::before{
  content:"";
  position:absolute;
  top:10%;
  left:-10%;
  width:700px;
  height:700px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-lib .hero-inner{position:relative;z-index:2}
.lib-masthead{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(56px, 9vw, 140px);
  letter-spacing:-0.04em;
  line-height:0.95;
  margin-bottom:32px;
  font-variation-settings:"opsz" 144, "SOFT" 40;
}
.lib-masthead em{color:var(--red);font-style:italic;font-weight:400}

.feat-head-row{
  margin-bottom:32px;
  display:flex;
  align-items:baseline;
  justify-content:space-between;
  gap:24px;
  flex-wrap:wrap;
}
.feat-hero{
  display:grid;
  grid-template-columns:1.4fr 1fr;
  background:var(--card);
  border-radius:4px;
  border-left:3px solid var(--red);
  overflow:hidden;
}
.fh-left{padding:56px 52px}
.fh-chip{
  display:inline-block;
  padding:6px 14px;
  background:rgba(245,197,66,0.1);
  color:var(--gold);
  border-radius:3px;
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  border:1px solid rgba(245,197,66,0.25);
  margin-bottom:24px;
  font-weight:500;
}
.fh-brand{
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.22em;
  color:var(--text-dim);
  text-transform:uppercase;
  margin-bottom:20px;
}
.fh-left h3{
  font-family:var(--display);
  font-size:clamp(30px, 3.2vw, 42px);
  font-weight:500;
  letter-spacing:-0.02em;
  line-height:1.1;
  margin-bottom:24px;
}
.fh-left p{
  color:var(--text-muted);
  font-size:17px;
  line-height:1.65;
  margin-bottom:36px;
  max-width:560px;
}
.fh-link{
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:10px;
}
.fh-link:hover .arrow{transform:translateX(4px)}
.fh-right{
  background:linear-gradient(135deg, var(--card-hi), var(--bg-alt));
  padding:56px 48px;
  display:flex;
  flex-direction:column;
  justify-content:center;
  border-left:1px solid var(--border);
}
.fh-stat{
  display:flex;
  justify-content:space-between;
  align-items:baseline;
  padding:16px 0;
  border-bottom:1px solid var(--border);
}
.fh-stat:last-child{border-bottom:none}
.fh-stat .k{font-size:13.5px;color:var(--text-muted)}
.fh-stat .v{
  font-family:var(--display);
  font-size:26px;
  font-weight:500;
  letter-spacing:-0.015em;
}
.fh-stat .v.green{color:var(--green)}
.fh-stat .v.red{color:var(--red)}
@media(max-width:900px){
  .feat-hero{grid-template-columns:1fr}
  .fh-right{border-left:none;border-top:1px solid var(--border)}
  .fh-left, .fh-right{padding:40px 32px}
}

.filter-section{padding:80px 0 40px}
.filter-bar{
  display:flex;
  align-items:center;
  justify-content:space-between;
  gap:24px;
  margin-bottom:48px;
  flex-wrap:wrap;
  padding-bottom:24px;
  border-bottom:1px solid var(--border);
}
.filter-left{display:flex;gap:8px;flex-wrap:wrap}
.ftab{
  padding:10px 20px;
  border-radius:999px;
  border:1px solid var(--border-hi);
  font-family:var(--mono);
  font-size:11.5px;
  letter-spacing:0.15em;
  text-transform:uppercase;
  color:var(--text-muted);
  background:transparent;
  font-weight:500;
  transition:all 0.2s ease;
  cursor:pointer;
}
.ftab:hover{border-color:var(--text);color:var(--text)}
.ftab.active{background:var(--red);border-color:var(--red);color:#fff}
.filter-right{
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.12em;
  color:var(--text-dim);
  text-transform:uppercase;
}
.filter-right span{color:var(--text)}

.cases-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
  padding-bottom:80px;
}
.case{
  padding:36px 32px;
  background:var(--card);
  border:1px solid var(--border);
  border-radius:4px;
  transition:all 0.3s ease;
  cursor:pointer;
  position:relative;
  display:flex;
  flex-direction:column;
}
.case:hover{
  border-color:var(--red);
  background:var(--card-hi);
  transform:translateY(-3px);
}
.case .case-chip.two{
  background:rgba(245,197,66,0.08);
  color:var(--gold);
  border-color:rgba(245,197,66,0.25);
}
.case h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  letter-spacing:-0.015em;
  margin-bottom:14px;
  line-height:1.2;
}
.case p{
  color:var(--text-muted);
  font-size:14.5px;
  line-height:1.55;
  margin-bottom:32px;
  flex:1;
}
.case-results{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:16px;
  padding-top:24px;
  border-top:1px solid var(--border);
  margin-bottom:20px;
}
.cr-num{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  color:var(--green);
  letter-spacing:-0.01em;
  line-height:1;
  margin-bottom:4px;
}
.cr-lbl{
  font-size:11px;
  color:var(--text-dim);
  font-family:var(--mono);
  letter-spacing:0.08em;
  text-transform:uppercase;
}
.case-arrow{
  color:var(--red);
  font-family:var(--mono);
  font-size:11.5px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:8px;
  margin-top:auto;
}
.case:hover .case-arrow .arrow{transform:translateX(4px)}
.case.coming{opacity:0.55;cursor:default;border-style:dashed}
.case.coming:hover{
  border-color:var(--border);
  background:var(--card);
  transform:none;
}
.case.coming .cr-num{color:var(--text-muted)}
.coming-tag{
  position:absolute;
  top:32px;
  right:32px;
  padding:5px 12px;
  background:rgba(89,100,128,0.1);
  color:var(--text-muted);
  border-radius:3px;
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.15em;
  text-transform:uppercase;
  border:1px solid var(--border-hi);
}
@media(max-width:900px){.cases-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:580px){.cases-grid{grid-template-columns:1fr}}

/* ============================================================
   CASE STUDY DETAIL (template / amex)
   ============================================================ */
.hero-case{padding-top:80px;padding-bottom:60px;position:relative;overflow:hidden}
.hero-case::before{
  content:"";
  position:absolute;
  top:-10%;
  right:-15%;
  width:800px;
  height:800px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
.hero-case .hero-inner{position:relative;z-index:2}
.case-chip-hero{
  display:inline-block;
  padding:6px 14px;
  background:rgba(230,57,70,0.1);
  color:var(--red);
  border-radius:3px;
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  border:1px solid rgba(230,57,70,0.25);
  margin-bottom:28px;
  font-weight:500;
}
.case-client{
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.22em;
  color:var(--gold);
  text-transform:uppercase;
  margin-bottom:24px;
  font-weight:500;
}
.case-headline{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(40px, 6.5vw, 88px);
  letter-spacing:-0.03em;
  line-height:1.0;
  margin-bottom:36px;
  font-variation-settings:"opsz" 144, "SOFT" 30;
  max-width:980px;
}
.case-headline em{color:var(--red);font-style:italic;font-weight:400}
.case-dek{
  font-size:clamp(18px, 1.6vw, 22px);
  color:var(--text-muted);
  line-height:1.55;
  max-width:760px;
  margin-bottom:56px;
}

.result-strip{
  border-top:1px solid var(--border);
  border-bottom:1px solid var(--border);
  padding:44px 0;
  background:rgba(20,26,46,0.4);
}
.result-grid{
  display:grid;
  grid-template-columns:repeat(5,1fr);
  gap:32px;
}
.rstat{position:relative;text-align:left}
.rstat::before{
  content:"";
  position:absolute;
  left:-16px;
  top:8px;
  width:2px;
  height:calc(100% - 16px);
  background:var(--red);
  opacity:0.6;
}
.rstat-num{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(28px, 2.8vw, 36px);
  letter-spacing:-0.02em;
  line-height:1;
  margin-bottom:8px;
  color:var(--green);
}
.rstat-num.red{color:var(--red)}
.rstat-num.white{color:var(--text)}
.rstat-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.12em;
  color:var(--text-muted);
  text-transform:uppercase;
  line-height:1.4;
}
@media(max-width:960px){
  .result-grid{grid-template-columns:repeat(3,1fr);gap:28px 20px}
}
@media(max-width:560px){
  .result-grid{grid-template-columns:repeat(2,1fr)}
}

.article{padding:100px 0 40px}
.article-section{margin-bottom:72px}
.article-section:last-child{margin-bottom:0}
.article-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.22em;
  text-transform:uppercase;
  color:var(--red);
  margin-bottom:12px;
}
.article-section h2{
  font-family:var(--display);
  font-size:clamp(30px, 3.5vw, 44px);
  font-weight:500;
  letter-spacing:-0.02em;
  line-height:1.1;
  margin-bottom:24px;
}
.article-section h3{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  letter-spacing:-0.01em;
  margin-bottom:16px;
  margin-top:36px;
}
.article-section p{
  color:var(--text-muted);
  font-size:17px;
  line-height:1.7;
  margin-bottom:22px;
}
.article-section p.lede{
  color:var(--text);
  font-size:20px;
  font-family:var(--display);
  font-weight:400;
  line-height:1.5;
  margin-bottom:32px;
}
.article-section strong{color:var(--text);font-weight:500}
.article-section em{color:var(--red);font-style:italic}
.article-section ul{list-style:none;padding:0;margin:24px 0}
.article-section ul li{
  color:var(--text-muted);
  font-size:16px;
  padding:10px 0 10px 24px;
  position:relative;
  line-height:1.6;
}
.article-section ul li::before{
  content:"—";
  position:absolute;
  left:0;
  color:var(--red);
  opacity:0.7;
}

.profile-card{
  padding:36px 40px;
  background:var(--card);
  border-radius:4px;
  border-left:3px solid var(--red);
  margin:40px 0;
}
.profile-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  color:var(--red);
  text-transform:uppercase;
  margin-bottom:24px;
  font-weight:500;
}
.profile-grid{
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:24px 40px;
}
.profile-item{display:flex;flex-direction:column;gap:4px}
.profile-key{
  font-size:12.5px;
  color:var(--text-dim);
  font-family:var(--mono);
  letter-spacing:0.08em;
  text-transform:uppercase;
}
.profile-val{
  font-family:var(--display);
  font-size:20px;
  color:var(--text);
  font-weight:500;
  letter-spacing:-0.01em;
}
@media(max-width:640px){
  .profile-grid{grid-template-columns:1fr;gap:20px}
  .profile-card{padding:28px 24px}
}

.exec-breakdown{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:16px;
  margin:36px 0;
}
.exec-card{
  padding:32px 28px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--gold);
}
.exec-card .label{
  font-family:var(--display);
  font-style:italic;
  font-size:14px;
  color:var(--gold);
  margin-bottom:6px;
}
.exec-card h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  margin-bottom:12px;
  letter-spacing:-0.01em;
}
.exec-card ul{margin:0}
.exec-card ul li{
  font-size:14.5px;
  padding:6px 0 6px 18px;
}
.exec-card ul li::before{content:"•";color:var(--gold);opacity:0.8}
@media(max-width:760px){.exec-breakdown{grid-template-columns:1fr}}

.bench-wrap{
  padding:40px 40px;
  background:var(--card);
  border-radius:4px;
  margin:40px 0;
  border:1px solid var(--border);
}
.bench-label{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  letter-spacing:-0.01em;
  margin-bottom:24px;
}
.bench-table{width:100%;border-collapse:collapse}
.bench-table thead th{
  text-align:left;
  padding:12px 0;
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.15em;
  text-transform:uppercase;
  color:var(--text-dim);
  border-bottom:1px solid var(--border);
  font-weight:500;
}
.bench-table td{
  padding:18px 0;
  border-bottom:1px solid var(--border);
  vertical-align:middle;
}
.bench-table tr:last-child td{border-bottom:none}
.bench-metric{font-size:15.5px;color:var(--text);font-weight:500}
.bench-val{
  font-family:var(--display);
  font-size:22px;
  color:var(--text);
  font-weight:500;
  letter-spacing:-0.01em;
}
.bench-ind{font-size:14.5px;color:var(--text-muted)}
.bench-adv{
  font-family:var(--mono);
  font-size:12.5px;
  color:var(--green);
  letter-spacing:0.05em;
  font-weight:500;
  text-align:right;
}
@media(max-width:680px){
  .bench-wrap{padding:28px 24px}
  .bench-table thead th:nth-child(3),
  .bench-table td:nth-child(3){display:none}
  .bench-val{font-size:18px}
}

.pullquote{
  margin:72px 0;
  padding:48px 56px;
  background:linear-gradient(135deg, var(--card-hi), var(--card));
  border-left:3px solid var(--red);
  border-radius:4px;
  position:relative;
}
.pullquote::before{
  content:"\201C";
  position:absolute;
  top:-8px;
  left:40px;
  font-family:var(--display);
  font-size:120px;
  color:var(--red);
  line-height:1;
  opacity:0.5;
}
.pullquote blockquote{
  font-family:var(--display);
  font-style:italic;
  font-weight:400;
  font-size:clamp(22px, 2.2vw, 30px);
  line-height:1.35;
  color:var(--text);
  margin:0 0 24px;
  letter-spacing:-0.01em;
}
.pullquote cite{
  font-family:var(--mono);
  font-size:11.5px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  color:var(--text-muted);
  font-style:normal;
}
@media(max-width:640px){
  .pullquote{padding:36px 28px}
  .pullquote::before{left:20px;font-size:80px}
}

.conclusion{
  padding:64px 56px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--green);
  margin:56px 0 0;
}
.conclusion .c-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.22em;
  color:var(--green);
  text-transform:uppercase;
  margin-bottom:16px;
  font-weight:500;
}
.conclusion h3{
  font-family:var(--display);
  font-size:clamp(26px, 2.8vw, 36px);
  font-weight:500;
  letter-spacing:-0.015em;
  line-height:1.2;
  margin-bottom:20px;
}
.conclusion p{
  color:var(--text-muted);
  font-size:16.5px;
  line-height:1.65;
}
@media(max-width:640px){.conclusion{padding:40px 32px}}

.next-case{
  padding:120px 0;
  background:var(--bg-alt);
  border-top:1px solid var(--border);
}
.nc-header{
  margin-bottom:40px;
  display:flex;
  justify-content:space-between;
  align-items:baseline;
  gap:24px;
  flex-wrap:wrap;
}
.nc-header h2{
  font-family:var(--display);
  font-size:clamp(28px, 3vw, 40px);
  font-weight:500;
  letter-spacing:-0.02em;
}
.nc-header .view-all{
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:10px;
}
.nc-header .view-all:hover .arrow{transform:translateX(4px)}
.nc-grid{
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:20px;
}
.nc-card{
  padding:40px 36px;
  background:var(--card);
  border:1px solid var(--border);
  border-radius:4px;
  transition:all 0.3s ease;
  cursor:pointer;
  position:relative;
  display:block;
}
.nc-card:hover{
  border-color:var(--red);
  background:var(--card-hi);
  transform:translateY(-2px);
}
.nc-chip{
  position:absolute;
  top:36px;
  right:36px;
  padding:5px 12px;
  background:rgba(230,57,70,0.1);
  color:var(--red);
  border-radius:3px;
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.15em;
  text-transform:uppercase;
  border:1px solid rgba(230,57,70,0.25);
}
.nc-brand{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  color:var(--text-dim);
  text-transform:uppercase;
  margin-bottom:28px;
}
.nc-card h3{
  font-family:var(--display);
  font-size:24px;
  font-weight:500;
  letter-spacing:-0.015em;
  margin-bottom:14px;
  line-height:1.2;
}
.nc-card p{
  color:var(--text-muted);
  font-size:14.5px;
  line-height:1.55;
  margin-bottom:24px;
}
.nc-result{
  font-family:var(--display);
  font-size:28px;
  font-weight:500;
  color:var(--green);
  letter-spacing:-0.02em;
  line-height:1;
}
.nc-result-lbl{
  font-size:11px;
  color:var(--text-dim);
  margin-top:4px;
  font-family:var(--mono);
  letter-spacing:0.1em;
  text-transform:uppercase;
}
.nc-arrow{
  margin-top:24px;
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
}
@media(max-width:780px){.nc-grid{grid-template-columns:1fr}}

/* ============================================================
   PRESS PAGE
   ============================================================ */
.hero-press{padding-top:100px;padding-bottom:60px;position:relative;overflow:hidden}
.hero-press::before{
  content:"";
  position:absolute;
  top:20%;
  right:-10%;
  width:600px;
  height:600px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
}
.hero-press .hero-inner{position:relative;z-index:2}
.press-masthead{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(56px, 9vw, 140px);
  letter-spacing:-0.04em;
  line-height:0.95;
  margin-bottom:32px;
  font-variation-settings:"opsz" 144, "SOFT" 40;
}
.press-masthead em{color:var(--red);font-style:italic;font-weight:400}

.news-head{
  display:flex;
  justify-content:space-between;
  align-items:baseline;
  gap:24px;
  flex-wrap:wrap;
  margin-bottom:48px;
}
.news-list{
  display:flex;
  flex-direction:column;
  border-top:1px solid var(--border);
}
.news-item{
  display:grid;
  grid-template-columns:150px 1fr auto;
  gap:40px;
  padding:32px 0;
  border-bottom:1px solid var(--border);
  align-items:center;
  transition:background 0.2s ease;
  cursor:pointer;
}
.news-item:hover{background:rgba(20,26,46,0.3)}
.news-item:hover h4{color:var(--red)}
.news-date{
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.15em;
  color:var(--text-dim);
  text-transform:uppercase;
}
.news-content h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  margin-bottom:8px;
  letter-spacing:-0.01em;
  line-height:1.25;
  transition:color 0.2s ease;
}
.news-content p{color:var(--text-muted);font-size:14.5px;line-height:1.5}
.news-type{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.18em;
  color:var(--red);
  text-transform:uppercase;
  padding:6px 12px;
  border:1px solid rgba(230,57,70,0.25);
  border-radius:3px;
  background:rgba(230,57,70,0.06);
  white-space:nowrap;
}
.news-type.coverage{
  color:var(--gold);
  border-color:rgba(245,197,66,0.25);
  background:rgba(245,197,66,0.06);
}
.news-arrow{
  color:var(--red);
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.15em;
  text-transform:uppercase;
}
@media(max-width:820px){
  .news-item{grid-template-columns:1fr;gap:12px}
  .news-date{font-size:11.5px}
  .news-arrow{display:none}
}

.kit{background:var(--bg-alt)}
.kit-head{max-width:820px;margin-bottom:56px}
.kit-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:20px;
}
.kit-card{
  padding:40px 32px;
  background:var(--card);
  border-radius:4px;
  border-top:3px solid var(--red);
  transition:all 0.3s ease;
  display:flex;
  flex-direction:column;
}
.kit-card:hover{background:var(--card-hi);transform:translateY(-2px)}
.kit-icon{
  width:44px;
  height:44px;
  border-radius:10px;
  background:rgba(230,57,70,0.08);
  border:1px solid rgba(230,57,70,0.2);
  display:inline-flex;
  align-items:center;
  justify-content:center;
  color:var(--red);
  margin-bottom:24px;
}
.kit-card h4{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  margin-bottom:14px;
  letter-spacing:-0.01em;
}
.kit-card p{
  color:var(--text-muted);
  font-size:15px;
  line-height:1.55;
  margin-bottom:28px;
  flex:1;
}
.kit-link{
  color:var(--red);
  font-family:var(--mono);
  font-size:12px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  display:inline-flex;
  align-items:center;
  gap:10px;
}
.kit-link:hover .arrow{transform:translateX(4px)}
@media(max-width:900px){.kit-grid{grid-template-columns:1fr}}

.facts-head{max-width:820px;margin-bottom:56px}
.facts-grid{
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:24px;
}
.fact{
  padding:32px 36px;
  background:var(--card);
  border-left:3px solid var(--gold);
  border-radius:4px;
  transition:background 0.3s ease;
}
.fact:hover{background:var(--card-hi)}
.fact-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  color:var(--gold);
  margin-bottom:12px;
  font-weight:500;
}
.fact-value{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  color:var(--text);
  letter-spacing:-0.01em;
  line-height:1.3;
}
@media(max-width:680px){
  .facts-grid{grid-template-columns:1fr}
  .fact{padding:24px 28px}
}

.contact-band{background:var(--bg-alt);padding:100px 0}
.contact-card{
  display:grid;
  grid-template-columns:1.2fr 1fr;
  gap:56px;
  align-items:center;
  padding:64px 56px;
  background:var(--card);
  border-radius:4px;
  border-left:3px solid var(--red);
}
.contact-card h2{
  font-family:var(--display);
  font-size:clamp(28px, 3vw, 40px);
  font-weight:500;
  letter-spacing:-0.02em;
  line-height:1.15;
  margin-bottom:20px;
}
.contact-card p{
  color:var(--text-muted);
  font-size:16.5px;
  line-height:1.6;
  margin-bottom:28px;
}
.contact-lines{display:flex;flex-direction:column;gap:14px}
.c-line{
  display:flex;
  align-items:baseline;
  gap:12px;
  padding:14px 0;
  border-bottom:1px solid var(--border);
}
.c-line:last-child{border-bottom:none}
.c-line .c-label{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.18em;
  text-transform:uppercase;
  color:var(--text-dim);
  width:80px;
  flex-shrink:0;
  margin-bottom:0;
}
.c-line .c-val{
  font-family:var(--display);
  font-size:18px;
  color:var(--text);
  font-weight:500;
  letter-spacing:-0.005em;
}
.c-line .c-val a{color:var(--text)}
.c-line .c-val a:hover{color:var(--red)}
@media(max-width:900px){
  .contact-card{grid-template-columns:1fr;gap:32px;padding:40px 32px}
}

/* ============================================================
   DATA ROOM
   ============================================================ */
body.gate{
  min-height:100vh;
  display:flex;
  flex-direction:column;
}
body.gate::after{
  content:"";
  position:fixed;
  top:40%;
  left:50%;
  transform:translate(-50%, -50%);
  width:900px;
  height:900px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
  z-index:0;
}
body.gate main{
  flex:1;
  display:flex;
  align-items:center;
  justify-content:center;
  padding:60px 32px;
}
@media(max-width:640px){body.gate main{padding:40px 20px}}

.conf-bar{
  background:rgba(230,57,70,0.05);
  border-bottom:1px solid rgba(230,57,70,0.15);
  padding:10px 32px;
  text-align:center;
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.22em;
  color:var(--red);
  text-transform:uppercase;
  font-weight:500;
}

.gate-wrap{
  width:100%;
  max-width:1080px;
  display:grid;
  grid-template-columns:1.1fr 1fr;
  gap:0;
  background:var(--card);
  border-radius:4px;
  border-left:3px solid var(--red);
  overflow:hidden;
  box-shadow:0 24px 80px -20px rgba(0,0,0,0.6);
}
@media(max-width:880px){.gate-wrap{grid-template-columns:1fr}}

.gate-left{
  padding:56px 52px;
  background:linear-gradient(135deg, var(--card), var(--card-hi));
  display:flex;
  flex-direction:column;
  justify-content:space-between;
  gap:40px;
  position:relative;
}
.lock-icon{
  position:absolute;
  top:58px;
  right:60px;
  width:20px;
  height:20px;
  color:var(--red);
  z-index:2;
}
.gate-lbl{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.25em;
  text-transform:uppercase;
  color:var(--red);
  margin-bottom:20px;
  font-weight:500;
  display:flex;
  align-items:center;
  gap:10px;
}
.gate-lbl::before{
  content:"";
  width:24px;
  height:1px;
  background:var(--red);
}
.gate-headline{
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(40px, 5vw, 62px);
  letter-spacing:-0.025em;
  line-height:0.98;
  margin-bottom:28px;
  font-variation-settings:"opsz" 144, "SOFT" 30;
}
.gate-headline em{color:var(--red);font-style:italic;font-weight:400}
.gate-rule{
  width:80px;
  height:2px;
  background:var(--red);
  margin-bottom:28px;
}
.gate-desc{
  color:var(--text-muted);
  font-size:16px;
  line-height:1.65;
  margin-bottom:0;
}
.gate-desc strong{color:var(--text);font-weight:500}

.inside-list{
  padding-top:32px;
  border-top:1px solid var(--border);
  display:flex;
  flex-direction:column;
  gap:14px;
}
.inside-label{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  color:var(--gold);
  margin-bottom:6px;
  font-weight:500;
}
.inside-item{
  display:flex;
  gap:12px;
  align-items:flex-start;
  font-size:14px;
  color:var(--text-muted);
  line-height:1.5;
}
.inside-item::before{
  content:"—";
  color:var(--red);
  opacity:0.7;
  flex-shrink:0;
}
.inside-item strong{color:var(--text);font-weight:500}

.gate-right{
  padding:56px 52px;
  background:var(--bg-alt);
  display:flex;
  flex-direction:column;
  justify-content:center;
  gap:32px;
  border-left:1px solid var(--border);
}
@media(max-width:880px){
  .gate-right{border-left:none;border-top:1px solid var(--border)}
}

.access-section h3,
.request-section h3{
  font-family:var(--display);
  font-size:22px;
  font-weight:500;
  letter-spacing:-0.01em;
  margin-bottom:10px;
}
.access-section p,
.request-section p{
  color:var(--text-muted);
  font-size:14px;
  line-height:1.55;
  margin-bottom:24px;
}
.request-section p{margin-bottom:20px}

.pwd-field{position:relative;margin-bottom:16px}
.pwd-field label{
  display:block;
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.18em;
  color:var(--text-muted);
  text-transform:uppercase;
  margin-bottom:10px;
  font-weight:500;
}
.pwd-field input{
  width:100%;
  padding:15px 16px;
  background:var(--bg);
  border:1px solid var(--border);
  border-radius:4px;
  color:var(--text);
  font-family:var(--mono);
  font-size:14px;
  letter-spacing:0.08em;
  transition:border-color 0.2s ease;
}
.pwd-field input:focus{
  outline:none;
  border-color:var(--red);
  background:var(--card);
}
.pwd-field input::placeholder{
  color:var(--text-dim);
  letter-spacing:0.15em;
}
.access-btn{
  width:100%;
  padding:15px 24px;
  border-radius:4px;
  background:var(--red);
  color:#fff;
  font-size:14px;
  font-weight:500;
  font-family:var(--sans);
  cursor:pointer;
  transition:all 0.22s ease;
  display:inline-flex;
  align-items:center;
  justify-content:center;
  gap:10px;
  border:none;
}
.access-btn:hover{
  background:var(--red-deep);
  transform:translateY(-1px);
  box-shadow:0 12px 32px -10px var(--red-glow);
}
.access-btn .arrow{transition:transform 0.2s ease}
.access-btn:hover .arrow{transform:translateX(3px)}

.error-msg{
  display:none;
  padding:12px 14px;
  background:rgba(230,57,70,0.08);
  border:1px solid rgba(230,57,70,0.25);
  border-radius:3px;
  color:var(--red);
  font-family:var(--mono);
  font-size:11.5px;
  letter-spacing:0.08em;
  margin-bottom:16px;
}
.error-msg.show{display:block}

.divider{display:flex;align-items:center;gap:16px;margin:8px 0}
.divider-line{flex:1;height:1px;background:var(--border)}
.divider-label{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.2em;
  color:var(--text-dim);
  text-transform:uppercase;
}

.request-btn{
  width:100%;
  padding:15px 24px;
  border-radius:4px;
  background:transparent;
  border:1px solid var(--border-hi);
  color:var(--text);
  font-size:14px;
  font-weight:500;
  font-family:var(--sans);
  cursor:pointer;
  transition:all 0.22s ease;
  display:inline-flex;
  align-items:center;
  justify-content:center;
  gap:10px;
}
.request-btn:hover{border-color:var(--text)}
.request-btn .arrow{transition:transform 0.2s ease}
.request-btn:hover .arrow{transform:translateX(3px)}

.footer-note{
  text-align:center;
  margin-top:40px;
  max-width:680px;
  margin-left:auto;
  margin-right:auto;
  padding:0 20px;
}
.footer-note p{
  color:var(--text-dim);
  font-size:12.5px;
  line-height:1.6;
  font-family:var(--mono);
  letter-spacing:0.04em;
}
.footer-note p strong{color:var(--text-muted);font-weight:500}

footer.gate-footer{
  padding:32px 0;
  border-top:1px solid var(--border);
  background:var(--bg-alt);
  margin-top:auto;
}
.foot-inner{
  max-width:1180px;
  margin:0 auto;
  padding:0 32px;
  display:flex;
  justify-content:space-between;
  align-items:center;
  gap:16px;
  flex-wrap:wrap;
}
.foot-left{
  display:flex;
  align-items:center;
  gap:20px;
  font-size:12.5px;
  color:var(--text-dim);
}
.foot-left a{color:var(--text-muted)}
.foot-left a:hover{color:var(--red)}
.foot-right{
  font-family:var(--mono);
  font-size:10.5px;
  letter-spacing:0.18em;
  color:var(--text-dim);
  text-transform:uppercase;
}
@media(max-width:560px){
  .foot-inner{flex-direction:column;text-align:center}
  .foot-left{flex-direction:column;gap:8px}
}

/* ============================================================
   CTA SECTION (shared)
   ============================================================ */
.cta-section{
  padding:140px 0;
  position:relative;
  overflow:hidden;
}
.cta-section.alt-bg{background:var(--bg-alt)}
.cta-section::before{
  content:"";
  position:absolute;
  top:50%;
  left:50%;
  transform:translate(-50%, -50%);
  width:900px;
  height:900px;
  background:radial-gradient(circle, var(--red-glow), transparent 60%);
  filter:blur(80px);
  pointer-events:none;
}
.cta-inner{
  position:relative;
  z-index:2;
  text-align:center;
  max-width:780px;
  margin:0 auto;
}
.cta-inner .rule{margin:0 auto 28px;display:block}
.cta-inner h2{font-size:clamp(36px, 5.5vw, 72px);margin-bottom:28px}
.cta-inner p{
  color:var(--text-muted);
  font-size:18px;
  margin-bottom:40px;
  max-width:560px;
  margin-left:auto;
  margin-right:auto;
}
.cta-btns{display:flex;gap:14px;justify-content:center;flex-wrap:wrap}
.cta-phone{
  margin-top:32px;
  font-family:var(--mono);
  font-size:13px;
  letter-spacing:0.15em;
  color:var(--text-muted);
}
.cta-phone span{color:var(--text)}

/* ============================================================
   FOOTER (shared, primary)
   ============================================================ */
footer.site{
  padding:72px 0 40px;
  border-top:1px solid var(--border);
  background:var(--bg-alt);
}
.foot-top{
  display:grid;
  grid-template-columns:2fr 1fr 1fr 1fr;
  gap:48px;
  margin-bottom:56px;
}
.foot-brand .logo{margin-bottom:16px;font-size:28px}
.foot-brand p{
  color:var(--text-muted);
  font-size:14px;
  max-width:320px;
  line-height:1.6;
  margin-bottom:20px;
}
.foot-contact{
  display:flex;
  flex-direction:column;
  gap:6px;
  font-size:13px;
  color:var(--text-muted);
}
.foot-contact a{color:var(--text)}
.foot-contact a:hover{color:var(--red)}
.foot-contact .mono{
  font-family:var(--mono);
  font-size:12.5px;
  letter-spacing:0.05em;
}
.foot-col h5{
  font-family:var(--mono);
  font-size:11px;
  letter-spacing:0.2em;
  text-transform:uppercase;
  color:var(--text-dim);
  margin-bottom:20px;
  font-weight:500;
}
.foot-col ul{
  list-style:none;
  display:flex;
  flex-direction:column;
  gap:12px;
}
.foot-col a{
  color:var(--text-muted);
  font-size:14px;
  transition:color 0.2s ease;
}
.foot-col a:hover{color:var(--text)}
.foot-col .gated{
  display:inline-flex;
  align-items:center;
  gap:8px;
  color:var(--red);
}
.foot-bottom{
  display:flex;
  justify-content:space-between;
  align-items:center;
  padding-top:32px;
  border-top:1px solid var(--border);
  font-size:12.5px;
  color:var(--text-dim);
}
.foot-bottom .confidential{
  font-family:var(--mono);
  letter-spacing:0.15em;
  text-transform:uppercase;
  font-size:10.5px;
}
@media(max-width:880px){.foot-top{grid-template-columns:1fr 1fr}}
@media(max-width:560px){
  .foot-top{grid-template-columns:1fr;gap:40px}
  .foot-bottom{flex-direction:column;gap:16px;text-align:center}
}

/* ============================================================
   MOBILE FIXES — kept last so they win the cascade
   ============================================================ */
@media(max-width:900px){
  /* No hyphenation on any heading — reduce font size instead so words fit */
  h1, h2, h3, h4, h5, h6, p, .display,
  .masthead, .about-masthead, .prod-masthead, .aud-masthead,
  .lib-masthead, .press-masthead, .case-headline, .gate-headline {
    -webkit-hyphens:none;
    hyphens:none;
    overflow-wrap:break-word;
    word-break:normal;
  }

  /* Mastheads — minimums set so the longest word ("infrastructure", "intelligence") fits without breaking */
  .masthead        {font-size:clamp(44px, 12vw, 80px); letter-spacing:-0.035em; line-height:0.95}
  .about-masthead  {font-size:clamp(34px,  9vw, 56px); line-height:1.05; letter-spacing:-0.03em}
  .prod-masthead   {font-size:clamp(34px,  9vw, 56px); line-height:1.05; letter-spacing:-0.03em}
  .aud-masthead    {font-size:clamp(34px,  9vw, 56px); line-height:1.05; letter-spacing:-0.03em}
  .lib-masthead    {font-size:clamp(34px,  9vw, 56px); line-height:1.05}
  .press-masthead  {font-size:clamp(34px,  9vw, 56px); line-height:1.05}
  .case-headline   {font-size:clamp(28px,  7.5vw, 44px); line-height:1.12}
  .gate-headline   {font-size:clamp(28px,  7.5vw, 44px); line-height:1.12}

  /* Section headings (h2.display etc.) — cap so words like "subscriber", "advertising", "businesses", "without" fit */
  h2.display, .display, .thesis-title h2.display { font-size:clamp(26px, 6.4vw, 40px); line-height:1.12 }
  h3.display { font-size:clamp(22px, 5vw, 30px); line-height:1.2 }

  /* Case card titles — "advertising", "subscriber", "infrastructure" had been hyphenating */
  .case h4, .case-card h4 { font-size:18px; line-height:1.22; letter-spacing:-0.01em }

  /* Featured case-studies hero (case-studies page) headline */
  .fh-left h3 { font-size:22px; line-height:1.2 }
  .fh-stat .v { font-size:20px }
  .fh-stat .k { font-size:12px }

  /* AMEX result-strip stats — drop to 2 cols and shrink number so labels don't truncate */
  .result-grid { grid-template-columns:repeat(2,1fr); gap:24px 20px }
  .rstat-num { font-size:24px }
  .rstat-label { font-size:10px; letter-spacing:0.1em }

  /* Bench table — second column heading "vs. Industry Benchmark" was running off; let it wrap */
  .bench-table thead th { white-space:normal; font-size:10px; letter-spacing:0.1em }
  .bench-val { font-size:15px; line-height:1.25 }
  .bench-metric { font-size:13px }
  .bench-adv { font-size:11px }

  /* Case cards: chip was absolute-positioned in the top-right and overlapped the brand label */
  .case .case-chip,
  .case-card .case-chip,
  .case .coming-tag {
    position:static;
    display:inline-block;
    align-self:flex-start;
    margin-bottom:16px;
  }

  /* Engine metrics overflowed the card in a 3-up flex row */
  .engine-metrics { flex-wrap:wrap; gap:20px 28px }
  .engine-metrics > div { min-width:calc(33% - 28px) }

  /* Case card result grid needs room for numbers on narrow screens */
  .case-results { gap:12px }
  .cr-num { font-size:20px }
  .cr-lbl { font-size:10px }

  /* Filter bar: tighten tab padding so rows don't break awkwardly */
  .ftab { padding:8px 14px; font-size:11px; letter-spacing:0.12em }
  .filter-bar { gap:16px; margin-bottom:32px }

  /* Featured case study cards (follow 1.0 + follow 2.0) — prevent horizontal overflow */
  .feat-card { grid-template-columns:1fr }
  .feat-left, .feat-right { padding:32px 24px; min-width:0 }
  .feat-left h3 { font-size:22px; line-height:1.22 }
  .feat-left p { font-size:14.5px }
  .feat-metrics { grid-template-columns:minmax(0,1fr) minmax(0,1fr); gap:18px; padding:20px 0 }
  .feat-metrics > div { min-width:0 }
  .feat-metric-num { font-size:24px }
  .feat-metric-lbl { font-size:10.5px; letter-spacing:0.08em }
  .feat-right h4 { font-size:16px; margin-bottom:16px }
  .feat-bench { grid-template-columns:1fr; gap:6px 0 }
  .feat-bench-label { font-size:12px }
  .feat-bench-v { font-size:15px }
  .feat-bench-g { font-size:11px }
  .feat-divider { margin:8px 0 }

  /* follow 2.0 .feat-grid cards — 2-up grid stacks; stat row needs minmax to compress */
  .feat-grid { grid-template-columns:1fr; gap:16px }
  .feat-grid > .feat-card { padding:28px 22px }
  .feat-grid > .feat-card h4 { font-size:19px; line-height:1.22 }
  .feat-stats { grid-template-columns:repeat(3, minmax(0,1fr)); gap:12px }
  .feat-stats > .feat-stat { min-width:0 }
  .feat-stats > .feat-stat .fs-num { font-size:18px }
  .feat-stats > .feat-stat .fs-lbl { font-size:9.5px; letter-spacing:0.08em }
}

@media(max-width:420px){
  .masthead       {font-size:clamp(38px, 12vw, 56px)}
  .about-masthead {font-size:clamp(28px,  8.5vw, 44px); letter-spacing:-0.025em}
  .prod-masthead  {font-size:clamp(28px,  8.5vw, 44px); letter-spacing:-0.025em}
  .aud-masthead   {font-size:clamp(28px,  8.5vw, 44px); letter-spacing:-0.025em}
  .lib-masthead   {font-size:clamp(28px,  8.5vw, 44px)}
  .press-masthead {font-size:clamp(28px,  8.5vw, 44px)}
  .case-headline  {font-size:clamp(24px,  7vw, 36px)}
  .gate-headline  {font-size:clamp(24px,  7vw, 36px)}

  h2.display, .display, .thesis-title h2.display { font-size:clamp(22px, 6vw, 32px) }
  h3.display { font-size:clamp(20px, 5vw, 26px) }

  .case h4, .case-card h4 { font-size:16.5px }

  /* AMEX result-strip — single column on very narrow */
  .result-grid { grid-template-columns:1fr; gap:18px }
  .rstat-num { font-size:22px }
  .case-results { grid-template-columns:1fr 1fr; gap:10px }
  .cr-num { font-size:18px }

  /* Featured cards — tighten on very narrow viewports */
  .feat-left, .feat-right { padding:26px 20px }
  .feat-left h3 { font-size:20px }
  .feat-metric-num { font-size:22px }
  .feat-stats { grid-template-columns:1fr 1fr; gap:14px }
}